Helix, Puffy, Casper, and Brooklyn Bedding are four of the most popular online-direct mattress brands, and Metro Mattress of Georgia carries them all in our showrooms. Each brand takes a different approach to construction, comfort, and cooling. This guide provides a neutral comparison framework so you can evaluate them side by side — not to crown a winner, but to help you identify which brand fits your body, sleep position, and preferences. The only way to truly decide is to lie on each in person.
Brand Overview
| Brand | Specialty | Construction Types | Brand Page |
|---|---|---|---|
| Helix | Sleep-position-matched hybrids | Hybrid | Helix |
| Puffy | Cooling memory foam and hybrids | Memory foam, hybrid | Puffy |
| Casper | Zoned support for alignment | Memory foam, hybrid | Casper |
| Brooklyn Bedding | Cooling hybrids at a value | Hybrid | Brooklyn Bedding |
Construction and Materials
Helix builds hybrid mattresses with pocketed coil support cores and foam comfort layers. Helix is known for matching mattress models to sleep position and body type, with different models for side, back, stomach, and combination sleepers. The coil system provides airflow and support, while the foam provides contouring.
Puffy offers both memory foam and hybrid mattresses. Puffy's foam mattresses use cooling-infused memory foam over a high-density base, while Puffy hybrids add a pocketed coil core for airflow and support. Puffy emphasizes a plush, pressure-relieving feel with cooling features.
Casper offers foam and hybrid mattresses with zoned support — different firmness levels in different areas of the mattress to promote spinal alignment. Casper hybrids use pocketed coils with foam comfort layers. The zoned design is Casper's signature feature.
Brooklyn Bedding manufactures its own mattresses, which allows it to offer cooling hybrids at competitive prices. Brooklyn Bedding's Aurora Luxe and ThermoBalance lines feature cooling covers, gel-infused foams, and pocketed coil support. The brand emphasizes cooling technology and value.
Feel and Firmness Options
| Brand | Feel Tendency | Firmness Range |
|---|---|---|
| Helix | Varies by model — soft to firm | Multiple models across the firmness spectrum |
| Puffy | Plush, pressure-relieving | Medium to medium-firm |
| Casper | Balanced, zoned | Medium to medium-firm |
| Brooklyn Bedding | Varies by model — soft to firm | Multiple models across the firmness spectrum |
Helix and Brooklyn Bedding offer the widest firmness ranges because they have multiple models at different firmness levels. Puffy and Casper tend to focus on medium to medium-firm. For more on firmness, see our firmness guide.
Cooling Features
All four brands incorporate cooling features, but the approaches differ:
- Helix uses breathable covers and gel-infused foams in its Luxe models, plus coil airflow in all hybrids.
- Puffy uses cooling-infused memory foam and cooling covers; Puffy hybrids add coil airflow.
- Casper uses breathable covers and open-cell foams; Casper hybrids add coil airflow.
- Brooklyn Bedding uses cooling covers (including GlacioTex), gel-infused and copper-infused foams, and coil airflow in the Aurora Luxe and ThermoBalance lines.
For a deeper look at cooling technology, see our cooling technology guide.
Motion Isolation and Edge Support
All four brands use pocketed coils in their hybrid models, which isolate motion better than traditional interconnected coils. For motion isolation:
- Best motion isolation: Foam models from Puffy and Casper (no coils to transfer motion).
- Good motion isolation: All hybrid models (pocketed coils isolate motion well).
- Edge support: Hybrids from all four brands typically have better edge support than foam models, thanks to the coil system.
For couples, see our couples mattress guide.
What to Test or Ask in a Showroom
- ›Test at least one model from each brand side by side.
- ›Lie on each for at least 10 minutes in your sleep position.
- ›Have a partner move while you lie still to compare motion isolation.
- ›Sit on the edge of each to compare edge support.
- ›Ask about cooling features — covers, foams, and coil airflow.
- ›Ask about firmness options within each brand.
- ›Take notes on each model after testing.
How to Compare in a Showroom
Here is a step-by-step framework for comparing these brands in person:
- ☐ Call ahead to confirm which models from each brand are on the floor.
- ☐ Test one model from each brand at a similar firmness level.
- ☐ Lie on each for at least 10 minutes in your sleep position.
- ☐ Use the same pillow for each test.
- ☐ Note the construction (foam vs. hybrid) and cooling features.
- ☐ Have a partner test motion isolation if you share a bed.
- ☐ Sit on the edge to compare edge support.
- ☐ Ask the Sleep Team about pricing, financing, and delivery.
- ☐ Take notes and compare your impressions after testing all four.
Ready to compare in person? Visit a showroom near you or browse the brand pages: Helix, Puffy, Casper, and Brooklyn Bedding.
Sources and Review Standards
This guide was reviewed by the Metro Mattress of Georgia Sleep Team for accuracy. Sources consulted:
- • Metro Mattress of Georgia — Helix, Puffy, Casper, Brooklyn Bedding brand pages
- • Helix official website — construction and model specifications
- • Puffy official website — construction and cooling features
- • Casper official website — zoned support and construction
- • Brooklyn Bedding official website — construction and cooling technology
Ready to Find Your Mattress?
Visit a Metro Mattress of Georgia showroom to compare brands, test comfort levels, and talk with a Sleep Pro — no pressure, just honest guidance.



















